A journey spanning nearly 4,000 kilometers, a vintage Fiat 500 on a trailer, and the MAD team with one clear goal: bringing the spirit of Mad in Italy all the way to Paris for the prestigious SILMO International Optical Fair.
From the Riviera to the Heart of France
Leaving Belluno, the brand’s creative hub, the team set off across Italy and France towing the vintage Fiat 500 through Monte Carlo, Saint Tropez and Nice
